It seems to me in these days of publishing’s troubled economy, that authors are suffering more than they should. I know editors are busier than ever as their numbers dwindle and they are asked to do more. But they seem to be forgetting one very important thing about our business. A publisher’s bottom line is directly affected by the quality of the material produced by their authors, and this work is dependent on the communication between editors and authors and the former’s valuable editorial feedback.
My clients often ask me -- after their book is sold and their contract signed -- when they will hear from their editors. Many don’t until they turn in their completed manuscript. I really think this is a shame as the lack of guidance can diminish the quality of the final book and ultimately the publisher’s bottom line.
My message is a very simple one here – editors need to make it their business to contact their authors immediately upon acquiring their books and be in touch throughout the writing process. These communications needn’t take a lot of time, but they will indicate interest and caring and I am certain they will also improve the quality of the final product.